Multi-channel attribution becomes an essential part of our digital marketing world. Having a full understanding of it, allows you to optimize your budget.
One of the core components of almost any e-commerce sales strategy is referral marketing. We’ve compiled a list of examples that will inspire you to build a highly functional referral marketing game for your own store.
Data is useless unless you turn it into a source of action. In this article we take a brief dive into data analysis and how attribution fits into the whole mix.
Analyzing and understanding the entire customer journey for your business is both a complex and vital part of your marketing strategy. Read how to best navigate this complexity.
Find out the recommended attribution model to measure and optimize campaign performance and how it helps you fully understand where to allocate resources and spend your budget.
Maybe, maybe not. Read up on why independent data is the key to sound, reliable measurement, and how Roivenue works its magic to enhance your marketing.
Roivenue is defined by our incredible colleagues who believe there's a better way of digital marketing and are willing to do what it takes to prove to the world that it is the case. We want people to love it here.
2017 was a very fortunate year for us here at Roivenue. Doubling the team and number of clients, product improvements, new offices in three new countries and much more. Check what's new!
For long, we thought bootstrapping was a way to go. But now we've found the perfect partner in crime for our international expansion.
DMEXCO is the best place to learn about trends in digital for the upcoming year. Our own Jan Randus distilled the trends for you and it all boils down to these three (plus one) topics.
Have you ever heard of Campaign timeout setting within Google Analytics? Almost no one has and it is skewing most of your data. Let's have a look at the problem and how can we fix it.
Research and Markets has named ROIVENUE™ as one of the TOP 15 major vendors offering multi-touch marketing attribution software and services worldwide.